Our Team
Shannon Kapp
Shannon Kapp is a global humanitarian, crisis response specialist, and motivational speaker with over 30 years of experience serving the world’s most vulnerable populations. As the founder of If You Don’t Quit You Win, Shannon leads a nonprofit organization dedicated to responding to crises both large and small, from delivering life-saving aid in war zones to rebuilding communities after natural disasters. His expertise extends to rescuing children from human trafficking, providing food to families in conflict areas, and guiding organizations through crisis logistics and strategy.
While Shannon is widely recognized for his work in American schools, where he has spoken to millions of students, parents, and educators on resilience, mental health, emotional well-being, and suicide prevention, his heart lies in crisis response. Whether addressing mental health in schools or feeding families trapped in war zones, Shannon’s mission remains the same: to serve the most hurting and vulnerable with immediate, practical solutions.
To date, Shannon and his team have delivered over 7.5 million meals to people trapped in the active war zone in Ukraine and are continually on the front lines of global humanitarian efforts. Shannon's ability to mobilize and lead in unpredictable and often dangerous situations sets him apart as a leader who doesn’t just talk about change—he makes it happen.
Shannon’s straightforward, no-nonsense approach inspires those around him to act. His belief is simple yet profound: If you don’t quit, you win.
Shannon B. Kapp
Founder, If You Don’t Quit You Win | Crisis Response Specialist | Humanitarian Leader
Erin Kapp
Erin Kapp is an exceptional leader, mentor, and mental health advocate who has consistently excelled across industries. As the President of Principled Life, Erin leads a highly successful sales business, where her high-achieving leadership and commitment to excellence shine. Whether in wellness, business, or mentoring, Erin’s impact is undeniable.
Her background includes being a top producer for one of the nation’s largest health companies, a model, and a television host—proving that no matter what she does, Erin excels. Her journey with ADHD, PTSD, depression, and anxiety has shaped her passion for mental health advocacy, and she uses her experience to help others build resilience and thrive in life.
In addition to her work in wellness, Erin plays a critical role at If You Don’t Quit You Win, where she oversees logistics and volunteer support for global crisis response efforts. From coordinating operations to providing hands-on support, Erin ensures that humanitarian missions run smoothly, whether in war zones, natural disaster areas, or trafficking rescues. Her leadership, both behind the scenes and in the field, keeps teams effective and volunteers empowered.
Erin is also a dedicated mother, navigating the challenges of parenting a teenager with mental health needs, which fuels her compassion for parents facing similar struggles. She is committed to building community and offering support to those who need to know they are not alone in their battles.
“This is endurance training. And resilience is your superpower.”
Erin Kapp
President, Principled Life | Mental Health Advocate & Wellness Specialist | Logistics & Volunteer Support Lead, If You Don’t Quit You Win
Jordan Dotson
Jordan is a gifted storyteller that draws from real life experiences to communicate hope. Jordan has served in leadership capacities for over 15 years having the privilege of speaking to 10’s of thousands of individuals. He has spent time encouraging business owners in cooperate America, Church and Para Church organizations, Schools, and Communities across America. He takes joy in helping people find their next right steps, holding to his core value that “every person has a story and every story has a purpose”.
Jordan was a United States Marine, and Graduated with a degree in Church Ministries from South Western Assemblies of God University.
He is a proud husband, and father to two adventurous boys. He considers this to be his greatest life achievement.
Jordan has done all of this while grappling with Mental Illness. He has a passion to help others learn to overcome mental health struggles to experience a fullness in their lives.
“every person has a story and every story has a purpose”
Jordan Dotson
Mental Health Advocate, Champion, & Motivator